#02 How the right change management can help you succeed with your digital transformation

Proper change management for digital transformation

Christian Underwood in conversation with Sarah Buschmann, Digital Strategy Director at Virgin Media


In this episode, we talk to Sarah Buschmann about how a small "Challenger" team can transform a large telecommunications group into a digital champion. What role do culture and agile collaboration from the home office play in this?

To drive digital transformation, Sarah and her team at Virgin Media rely on the champion-challenger model and lots of communication. In her opinion, this is the only way to succeed in taking 12,000 employees on the journey with them.

But in our new HIKS episode "London Calling", you'll find out why it's important to set yourself limits so that you can go full throttle again.