Ben Bensaou on Why Innovation Is a Habit - Not a Breakthrough
Innovation is not a lightning strike. It's a skill, a process, a habit. In this episode of "Hope Is Not a Strategy", Christian Underwood speaks with Prof. Ben Bensaou from INSEAD about what it really takes to build a culture of everyday innovation.
Innovation for Everyone - Not Just the Elite Few
Ben Bensaou challenges the myth that innovation is reserved for tech geniuses or Silicon Valley founders. His research across 100+ organizations reveals a different truth: Innovation lives in the minds of all employees - if we just give them permission to use it. The real challenge? Unlocking that potential.
Stop Innovation - Start Innovating
The word "innovation" can feel intimidating. That's why Ben Bensaou encourages us to shift our language - and mindset - to the process of innovating. It's not about having the next billion-dollar idea. It's about nurturing curiosity, encouraging experimentation, and creating space to observe and learn from real customers. Innovating is a muscle we can all train.
Two Engines, One Organization
In Ben Bensaou's model, great companies run on two engines: the Execution Engine, focused on today's performance - and the Innovating Engine, which explores tomorrow's possibilities. The trick? These engines must run in parallel. Everyone, from the factory floor to the C-suite, should have time and space to engage in small acts of creativity.
The Power of Permission and Gratitude
Leaders don't need to have all the ideas - but they must create a culture where ideas are welcomed. That starts with giving people permission to think differently. And when they do speak up, even if it's just a small suggestion? Say thank you. "An idea is a gift," says Ben Bensaou. "Treat it as one."
Practical Takeaways for Leaders
This episode is a must-listen for business leaders, team managers, and anyone looking to spark innovation within their organization. It's not about disruption - it's about discipline, encouragement, and believing that everyone has the potential to innovate.
🎧 Listen now to discover how small steps can create big change
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