Die besten Strategie Zitate
»Strategy without tactics is the slowest route to victory, tactics without strategy is the noise before defeat.«
— Sun Tzu
»Die Strategie ist eine Ökonomie der Kräfte«
— Carl Philipp Gottfried von Clausewitz
"... strategy is the determination of the basic long-term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals".
— Alfred D. Chandler (1962), Wirtschaftshistoriker, in Strategy and Structure über die Erfolgsfaktoren von Großunternehmen
"A good field hockey player plays where the puck is. A great field hockey player plays where the puck is going to be."
— Wayne Gretzky, ehemaliger kanadischer Eishockeyspieler
"Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value."
— Michael Porter (1969)
"Creating a new business from scratch is hard, but executives of incumbents have the dual challenge of creating new businesses while simultaneously staving off never-ending attacks on existing operations, which provide vital cash flow and capabilities to invest in growth."
— Scott D. Anthony, Autor
»Das Leben gehört dem Lebendigen an, und wer lebt, muss auf wechsel gefasst sein.«
— Johann Wolfgang von Goethe, deutscher Dichter
"The strategy process is learning and formulation work."
— Steffen Bersch, CEO der SSI-Schäfer Gruppe
"The one who hunts two rabbits at the same time will not catch any of them."
— Konfuzius
"Dreams without goals are just dreams. And ultimately, they fuel disappointment. On the road you must apply discipline, but more importantly, consistency. Because without commitment you'll never start, but without consistency, you'll never finish."
— Denzel Washington, US-amerikanischer Schauspieler
"You have to do exactly what you think: You can't do that."
— Eleanor Roosevelt, ehemalige US-amerikanische Menschenrechtsaktivistin, Diplomatin und First Lady
"Dual Transformation is the greatest challenge a leadership team will ever face. It is also the greatest opportunity a leadership team will encounter."
— Anthony, Gilbert und Johnson (2017)
"A goal without a plan is just a wish."
— Antoine de Saint-Exupéry, französischer Schriftsteller und Pilot
"It's not our job to predict the future, but to be well prepared for it."
— Perikles, führender Staatsmann Athens
"Execution is everything."
— John Doerr, OKR-Evangelist, Investor und Risikokapitalgeber
"Experimentation can be defined as an iterative process of learning what does and does not work. The goal of a business experiment is actually not a product or solution; it is learning - the kind of learning about customers, markets, and possible options that will lead you to the right solution."
— David L. Rogers, Berater, Autor und Fakultätsmitglied für Digital Strategy & Marketing, Columbia Business School
"Good artists copy - great artists steal."
— Steve Jobs, ehemaliger US-amerikanischer Unternehmer, Gründer und CEO von Apple Inc.
"Don't be afraid to give up the good to achieve the great."
— John D. Rockefeller, US-amerikanischer Unternehmer
"However beautiful the strategy, you should occasionally look at the results."
— Winston Churchill, britischer Staatsmann
"I never think about the future. It comes soon enough."
— Albert Einstein
"I love it when a plan works".
— Hannibal Smith, Das A-Team
"It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change."
— Charles R. Darwin, britischer Naturforscher
"The more planned people are, the more effectively chance strikes them."
— Friedrich Dürrenmatt, Schweizer Schriftsteller, Dramatiker und Maler
"Some people have a keen eye for other people's weaknesses and a poor eye for their own."
— Ernst Ferstl, österreichischer Lehrer und Schriftsteller
"Market share is a meaningless number unless a company defines the market in terms of the boundaries separating it from its rivals."
— Bruce Henderson (1989), Gründer der Beratungsfirma BCG
"After the game is before the game!"
— Sepp Herberger, ehem. Bundestrainer der deutschen Fußballnationalmannschaft
"Nothing is more helpful than a challenge to bring out the best in a person."
— Sir Thomas Sean Connery, schottischer Schauspieler
"Only what the customer perceives contributes to success."
— Franz-Rudolf Esch, Deutscher Markenpapst
"Only those who know where they want to sail set their sails correctly."
— Jürg Meier, Schweizer Titularprofessor für Zoologie, Universität Basel
"Openness makes us more crisis-proof as a company, but also as a country. That's why German SMEs in particular need to think about how to move from hidden to open champion."
— Kerstin Hochmüller, CEO, Marantec Group
"Once you understand business models you can then start prototyping business models just like you prototype products."
— Alexander Osterwalder, Erfinder des Business Model Canvas
"Our goals can only be reached through a vehicle of a plan, (...). There is no other route to success."
— Pablo Picasso, spanischer Maler
"Strategy is a big word. Often oversized. When it comes up in a meeting, everyone freezes to a pillar of salt, and everyone hopes for the Messiah to show the way. But you have to realize that strategy is often just the tried and true remedy for the weak. Strategy is important (...) for those who can't make it with sheer performance."
— Holger Jung und Jean Remy von Matt, Momentum (2002)
"The central issue is never strategy, structure, culture, or systems. The core of the matter is always about changing the behavior of people."
— John P. Kotter, Professor für Unternehmensführung, Harvard Business School
"The essence of strategy is choosing what not to do."
— Michael E. Porter, US-amerikanischer Ökonom und Universitätsprofessor für Wirtschaftswissenschaft am Institute for Strategy and Competitiveness an der Harvard Business School
"The key steps in dealing with a strategic challenge are a diagnosis of the situation - a comprehension of 'what's going on here,' finding the crux, and then creating reasonable action responses."
— Richard Rumelt (2022)
"The reason why it is so difficult for existing firms to capitalize on disruptive innovations is that their process and their business model that make them good at the existing business actually make them bad at competing for the disruption."
— Clayton M. Christensen, US-amerikanischer Wirtschaftswissenschaftler, Autor & Unternehmensberater
"The result of our incomplete knowledge of the world, or about the connection between our present actions and their future outcomes. (...) There are things we do not know, and things we do not know that we do not know. And sometimes things we do know that are just not so."
— Kay und King (2020) über die herrschende »radikale Unsicherheit«
"The starting point of any strategy is a great situation analysis. (...) Intelligence precedes operations."
— Willie Pietersen (2010), Großmeister der Strategie
"Embrace chance! Affirm chaos!"
— Nicholas Taleb
"Implementation is everything. (...) There are so many people who work so hard and yet achieve so little."
— John Doerr, Risikokapitalgeber und Autor von "Measure what matters"
"What is not possible for one, many can accomplish."
— Friedrich Wilhelm Raiffeisen, deutscher Sozialreformer und Kommunalbeamter
"We have to lay the railroad tracks first before we can make the trains run on time."
— Willie Pietersen, Professor für praktisches Management an der Columbia Business School, New York
"If you have the intention to renew yourself, do it every day."
— Konfuzius
"When you're on the field, it's not about whether you like it or not. All that matters is playing at a high level and doing everything you can to help your team win."
— LeBron James, NBA-Basketballspieler
"Anyone who has visions should see a doctor."
— Helmut Schmidt, ehemaliger Bundeskanzler
"Competition is a way of separating the lazy from the industrious."
— Hermann Simon, deutscher Unternehmensberater und Unternehmer, Erfinder der Hidden-Champions-Idee
"You pick a general direction and implement like hell."
— Jack Welch, der ehemalige Vorstandsvorsitzende von General Electric
"Your No. 1 goal is to reduce the risk of failure and uncertainty."
— Alexander Osterwalder, Schweizer Autor und Erfinder des Business Model Canvas