Customer testimonials

These are our customers 

Convince yourself of their experience

Leading companies trust the StrategyFrame®

"With the StrategyFrame, Jürgen and Christian free strategy from the clutches of BCG, McKinsey & Co and thus do pioneering work. In doing so, they provide pragmatic entrepreneurs with the tools and ideas to enter the strategy process themselves with their teams in an uncomplicated way."

Rainer Koppitz

CEO & Co-Founder, KATEK SE

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"With the StrategyFrame, we were able to guide the entire 'EWM family' through a structured process that allowed us to turn our EWM DNA into a written strategy. Working with Christian has helped us a lot in transforming our family business to the next level of professionalism."

Susanne Szczesny-Oßing

Chairwoman of the Management Board EWM GmbH

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"The StrategyFrame® is both theoretically sophisticated and has a very practical and systematic structure. It has the advantage of presenting the content to the user in a concise and clear form."

Prof. Dr. Dr. h.c. mult. Hermann Simon

Inventor of the "hidden champions", pricing guru, Thinkers50 Hall of Fame laureate, Founder & Honorary Chairman Simon-Kucher

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Realignment of the BILSTER BERG race track

Distinctive curves

BILSTER BERG has a new profile and emphasizes the business character of the company. "We focus on the essentials," says Managing Director Hans-Jürgen von Glasenapp, "and our new brand image should make this clear. "Partner to the automotive industryThe 4.2 kilometers of track, 19 bends and 26 percent gradient remain - but what the company makes of this data now appears in a new light. "We are a partner to the automotive industry and help manufacturers and suppliers to achieve their business goals," says Managing Director Hans-Jürgen von Glasenapp, explaining the new positioning.

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"The StrategyFrame® process has given us a clear framework for our strategy work in the area of quality & sustainability. Thanks to it, we were able to create synergies between our departments and focus on what really matters."

Stefanie Sumfleth

Vice President Corporate Responsibility & Technical Product,
bonprix Handelsgesellschaft mbH

"With StrategyFrame®, you transform the strategy process into an actionable overall package that can ultimately be supported by all stakeholders."

Mirko Mondan

Managing Director, DORFNER Holding

"The StrategyFrame® creates real movement and breaks down thought patterns. The result is concrete impetus for implementation and sustainable progress."

RA Max Schumacher

Chief Executive Officer, German Foundry Industry Association e.V.

"Our strategy workshop with the StrategyFrame®, was a real turning point for our company."

Hans-Jürgen von Glasenapp

Managing Director, BILSTER BERG

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"StrategyFrame® is a gem. It not only provides a sound foundation for thinking strategically, but offers powerful tools for translating these ideas into practice in a rapidly changing environment. A valuable field guide for creating winning strategies, applicable to managers at every level."

William G. Pietersen

Professor, The Practice of Management, Columbia Business School, New York, ex-CEO Leverfoods, ex-CEO Tropicana

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"Thanks to StrategyFrame, we were able to quickly adapt our strategy framework and integrate it into our medium-term planning. Clear transparency and high feasibility for all operational areas - absolutely "best value for money"! - for anyone who wants to restructure their strategy process."

Christian Steinkamp

Director Group Controlling, HOPPECKE

"StrategyFrame®, with its strategic know-how as well as its efficient and structured process, has helped us to develop a clear product strategy for DFBnet that keeps us focused on future opportunities, challenges and ambitious goals."

Kathrin Stiehl

Innovation Manager/ Innovation, Technology & Operations,
DFB GmbH & Co. KG

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"The strategy process is a learning process and formulation work. Here, StrategyFrame® ensures absolute clarity for all stakeholders along the entire process."

Steffen Bersch

CEO, SSI SCHÄFER Group

"As a medium-sized company, we are real doers. The StrategyFrame® was not a theoretical process, but we were able to apply it directly in practice and uncover new potential."

Alexander Clees

Managing Director, CLEES Group of Companies

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Leading companies trust our strategy experts

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"Our organization is entering a new and challenging phase. Through the process we have had a strong sparring partner in Christian Underwood and team. They have supported the overall process and were integral members of the "roadmap team", allowing them to quickly and efficiently impact the thought processes and drive important topics, motivating people to keep the goal of a future roadmap in focus. Christian Underwood and team brought strong expertise, knowledge and skills to the process and through their open, creative and energetic approach, we were able to achieve the desired result."

Dionne G. Bussell

Senior Vice President Global Marketing & Sales. B. BRAUN Out Patient Market (OPM)

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"Working with Mr. Underwood and his team was a real turning point for us at BILSTER BERG. This was the basis for our new brand and positioning, which focuses on the essentials: performance for our automotive customers."

Hans-Jürgen von Glasenapp

Managing Director. BILSTER BERG

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BBRAUN Infection Control: Roadmap for the future

TRANSFORMATION TIMES TWO

200,000 deaths. According to studies, the swine flu epidemic alone claimed this many victims worldwide in 2009 and 2010. The coronavirus, Ebola and bird flu are spreading fear and terror in times of global mobility. Even those who go to the doctor or hospital with less spectacular symptoms are taking a risk: Ten percent of all hospital patients, according to the World Health Organization, catch an infection with so-called nosocomial germs there. In Europe alone, 30,000 people die every year from such infections. The key to turning the tide? "Consistent hygiene management that relies on innovative solutions," says Dionne G. Bussell, Senior Vice President Global Marketing & Sales at B. Braun's Out Patient Market (OPM) division and responsible for Infection Control. "Providers like us are particularly challenged here. Those who don't set the right course now will be swept off the market like a tsunami."    

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"Solid strategic thinking meets innovative methods - Christian Underwood and his team create real movement and break up thought patterns. The result is concrete results and sustainable progress."

Attorney Max Schumacher.

Chief Executive Officer. Federal Association of the German Foundry Industry e.V.

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"Christian is unbeatable at formulating a clear and successful strategy from a vague idea or a disorganized concept."

Philippe Frères

CEO + CPO. LiSA Retail Innovation

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"With a lot of power and creativity, Christian & team transform the strategy process into a digestible overall package that can ultimately be supported by everyone involved."

Linda Söderberg

Director global IT Shared Services. B.BRAUN Group

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BBRAUN Corporate IT: Positioning for the future

Shedding light on the IT black box

A company that is flourishing. Active in 64 countries worldwide, with a constant stream of new plants and locations, over 5,000 products and more than 60,000 employees. B. Braun, a leading manufacturer of medical technology, is on the move in 2014. Sales are rising sharply and the management has set itself ambitious goals that can only be achieved with a powerful organization. But with the existing IT? Can the current IT setup not keep pace with the continuing growth? Too many wishes for usability and support that remain unfulfilled, internal processes that are too inefficient. "For many, the department was a real black box," says Linda Söderberg, Head of IT Strategy & Development. "Hardly anyone knew who was responsible for what - and colleagues within the teams suffered from the fact that they often had to keep completely different balls in the air at the same time."

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"As insolvency administrators and restructuring consultants, we know what really matters when it comes to good advice. With Christian Underwood and his team, we were able to learn a lot about our own realities, redefine our focus together and define clear fields of action for the successful further development of our law firm."

Dr. Dirk Andres

Partner. AndresPartner

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"Christian has provided us with in-depth expertise and innovative approaches that are perfectly aligned with the the requirements of the energy supply industry and our company. and our company. Thanks to the precise analysis and targeted process design, we can develop a future-proof strategy that ideally prepares us for all upcoming challenges. prepared for all future challenges."

Dominik Wirth

Commercial Managing Director of Zwickauer Energieversorgung GmbH

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stresan® - the leading European equestrian sand brand

PREMIUM FOR THE HOOVES

Flat, green land, a few cornfields and in between the quarrying fields, chain excavators and screening plants. The Stremmer and Fiele families have been quarrying sand and gravel here in the Kirchheller Heide near Bottrop since 1939. Initially almost exclusively for the regional construction industry, solid and successful. Just like many other companies in the industry. "Rather unglamorous", says Lars Fiele, grandson of company founder Franz Stremmer and managing partner. Until the early 1980s, when many farmers in the neighborhood switched from pig farming to the more lucrative horse business - and needed sand to do so. Stremmer Sand + Kies GmbH supplies it, even in a special quality: the quartz sand from the Kirchhellen quarrying fields has only a low slurry content, and the evenly distributed, rounded grains make it the perfect riding surface.

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